Privacy policy
Last updated 7 October 2026 (version 1.6). This policy explains how Yamu Aryal (ABN 20 230 614 458), who runs Gentle Everyday Moments ("GEM", "we"), handles personal information in the GEM Creators app, in line with the Australian Privacy Principles.
What we collect
- Account details: your name, email address and, if you use Google sign-in, your Google account ID and profile picture. If you sign up with email, we store a securely hashed version of your password, never the password itself.
- Creator details: legal name, preferred name, phone, postal address, country, ABN and GST status, emergency contact, and the equipment and topics you tell us about.
- Agreement records: the agreement version you signed, your typed signature, and the date, time, IP address and device used.
- Your uploads: videos, photos and consent forms you submit, and the personal information of people who appear in them.
- Earnings data: views, watch time and estimated revenue for published videos (from YouTube Analytics), your quarterly statements, and records of payments to you.
- Payment details: how often you want to be paid and where to send it (Australian bank account name, BSB and account number; for international bank transfers, the account holder's name and address, bank name, country and address, SWIFT/BIC, IBAN or account number and routing code; or a PayPal or Wise email address). These are stored encrypted, and you only ever see a masked version in the app.
Brands and buyers
If you contact us through our licensing page, we collect your name, company, email and message, and use them only to reply and to arrange licensing or commissioned footage. We keep enquiries for up to 2 years.
Marketplace buyers
Buyers join by invitation only; we never create an account from an enquiry. Buyer accounts hold your name, company, email, phone, the briefs you post and when you accepted the buyer terms. To protect creators' work, previews show the viewer's email as a watermark and we log which previews each buyer views. Creators' names and contact details are never shown to buyers.
Why we use it
To run your account, review and publish your submissions, calculate and pay your revenue share, prepare your statements, run the in-app leaderboard, meet our tax and legal obligations, keep the service secure, and contact you about your submissions and payments. We do not sell your personal information or use it for advertising.
Where it is stored
The app runs on Cloudflare (database and file storage), and sign-in and analytics use Google. These providers may store data outside Australia. Only GEM administrators can see your details, payment details and uploads.
The leaderboard
Signed-in creators can see a leaderboard of the top videos and creators for this week, this month and last month. It shows your first name and last initial, the titles of your published videos (which are already public on YouTube), their views and the share they earned, plus monthly awards (best performing, most viewed and top growth). You can hide your name, so you appear as "A GEM creator", by unticking the leaderboard option in your profile.
How long we keep it
We keep account, agreement and payment records for as long as you have an account and then for 7 years for tax purposes. Footage we do not accept is deleted on request or within 12 months. Footage we publish is kept as part of GEM's content library.
Your choices
You can view and update your details in the app, ask for a copy of your information, ask us to correct it, or close your account by emailing gentleeverydaymoments@gmail.com. If you are unhappy with how we handled a privacy matter, contact us first; you can also complain to the Office of the Australian Information Commissioner (oaic.gov.au).
Cookies
We use one essential cookie to keep you signed in. We don't use advertising or tracking cookies.